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The pixel is a cute name for what is probably Facebook Ads' most powerful weapon for advertisers. Not only does the pixel track what your...

If you've ever created and/or managed a Facebook page, you'd know where to find that ubiquitous Boost A Post button because it appears on virtually...

You can have all the money in the world to pay for Facebook Ads but if you don't have the kind of design that will...

There are plenty of Facebook Ads marketers who are reporting conversion costs of anywhere from a few cents to a fraction of a penny. Others...

Social media platforms were created primarily as a way to connect with people, as a way to be social online without being in the same...

Ah, social media. It’s everybody’s favourite way to interact with others around the world and to market their products and services. Some people reach the...

Consistency is a key element in a business’ success. Of course, there are other important factors but consistency is what will create name recognition. Consistency...

Nobody likes to read reams and reams of endless black text on a website. No matter how useful the content is, if you post a...

If you are just blogging for fun then a strategy isn’t necessary. But if you want to give your blog the potential to go anywhere...

If you have a website or a blog, posting fresh content is likely to take up most of your time. Content can be anything that...

Updating your blog with fresh content is an important part of making sure people stay interested. If you haven't posted anything in a while, people...

If you want to build a targeted email list the first thing you need to do is create a list and get started. Determine what...

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